Don’t Lose Customers Before You Get Them: The Power of Email Address Validation
Written by Austin C. Bliss, President, FreshAddress, Inc.
Thursday, September 6th, 2007 at 11:15 am
Now that you have successfully driven prospects to your Web site, it’s time to take the proper precautions for collecting and validating email addresses. Learn the positives and pitfalls of scrutinizing email registrations for typos, errors and fake entries before adding them to your database in this brief 3-minute excerpt from a discussion with Austin Bliss.
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PODCAST #2: Don’t Lose Customers Before You Get Them: The Power of Email Address Validation (3:25)
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